Do you know the basics of interviewing, and want to take your research skills to the next level? Are you not getting deep enough insights from your interviews? Or, not sure how to tap into people’s feelings and dreams?
In this hands-on, interactive training, you will learn and practice a wide range of creative techniques that can help you get the most out of conversations with research participants.
Here’s what you’ll get from the training:
✔ An expanded toolbox of creative techniques
✔ Increased engagement from research participants
✔ More valuable insights from your interviews
Outline of this training
This online training consists of a 2,5-hour session, a deep dive into creative techniques you can use in an interview. Amongst much more, you’ll learn about social, cultural, and language barriers - and how to overcome them. You’ll also discover a range of new tools techniques to help take your research conversations to the next level.
What do we mean with creative techniques?
When do we need creative techniques?
How to overcome barriers and biases - the toolbox
E.g. mind maps, associations, filling in blanks, role-playing, diaries, and many more
Discussion and wrap up
Karin den Bouwmeester
I am a design researcher, UX specialist and UX research trainer with a background in Industrial design and marketing. My strength is to listen and understand. I solve complex puzzles and feel challenged by difficult problems. My ambition is to ensure that products and services make people’s lives more enjoyable, easier and more valuable. I strongly believe in human-centred design and apply the user-centred design principles in my work.
Since 2016 I work on UX research strategies for various companies through my own company, mbstudio. Since 2017 I train and coach other UX research professionals.
I am a UX researcher and the founder of UXinsight. With a background in psychology, I started working as a UX researcher in 2000. I worked as a researcher in a large enterprise, as well as for small agencies. With over 20 years of research experience, I’m open to every research challenge. I still love to dive into a new study each time.
As a trainer, I aim to create an open atmosphere for participants to feel safe and welcome to share information and experiences. Every group is different, which makes it interesting, diverse and fun.
The training is very practical and hands-on. Learning more about the different techniques out there proved useful, and with the hand-outs, I am now ready to start experimenting.
Karin clearly has a lot of relevant experience in the field. She had valuable suggestions for the challenges we shared at the beginning of the training. I like how she intertwined those challenges in her presentation and the techniques she shared.
Isabelle van der Krogt
Class in English
Online training (runtime 2.5 hours)
Price €185,- (per participant, ex VAT)
Tools used during the training are Zoom and Miro (no knowledge of Miro is required)
Group size 6-12 participants
A mix of theory and exercises
The slides and handbook with all techniques are shared afterwards
After participation, you’ll receive UX Research Certification by UXinsight