Stakeholder support is crucial for the success of our research projects. But how do you help stakeholders to become involved and engaged? As researchers, we might invite stakeholders to observe interviews and testing. This is great, but there are more ways to get stakeholders’ buy-in. To do so, a researcher must wear a different hat: that of facilitator.
This 3-hour online course will give you practical facilitation tips and tools. These will help you engage stakeholders at those crucial moments before and after your fieldwork. Such as when planning a research project or when sharing research insights.
In this interactive, hands-on course we will:
Look at the differences between being a researcher and being a facilitator
Discuss facilitation tips and tools to help you engage stakeholders
Dive into a practical facilitation example: running a session with stakeholders to determine which questions your research should answer
Outline of this training
This course will be delivered online in one 3-hour session.
Welcome and introductions
Wearing a different hat: researcher vs facilitator
Facilitation tips & tools
Practical facilitation example: running a session with stakeholders to determine which questions your research should answer
Reflect and close
Maaike started her career as a socio-historical researcher, and by chance moved into the UX field in 2007. After learning the ropes of UX design, she specialised in UX research. She loved doing UX research but noticed that often research insights were lost along during design and development. So she started facilitating workshops with stakeholders to bridge this gap. From here she discovered design thinking and co-creation.
Maaike has worked for small and large organisations in Australia and The Netherlands. Her most recent job was as Co-create Lead at Philips, where she also delivered design thinking and facilitation training. She is now a happy freelancer, helping clients with all kinds of design challenges. She has an MA in History and completed a post-academic course in Behaviour Change.
As a trainer, Maaike believes in learning through doing, sharing and reflecting. She creates a safe space for people to learn, while at the same time challenging them to put what they’ve learned into practice. She likes everyone to have fun along the way.