The Double Diamond model is often used in an innovation process. It describes stages of divergent and convergent thinking, both in idea generation phase as well as in the development phase.
As a researcher, the model offers a framework for different types of research: from discovery research to validation (see the full article for some examples). It shows similarities with the NCredible model.
The full article was published by Design Council on Design Council
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Now that the measures in most countries are being relaxed, it is time to reopen your UX lab and meet your target audience in person again. But how do you facilitate safe research for everyone?
Is it possible to obtain enough useful insights with remote research? How can you be sure you’re not missing out on depth and nuance? What are the pros and cons of online generative research?
As a UX researcher, you often have to answer questions like: ‘how much are participants willing to pay for our product?’ Or, ‘can you ask them to tell us more about what they want from us?’